5 mistakes dancers make that cost them money

I have been to many clubs hundreds of times over the years And I frequently see dancers making some basic “sales” mistakes that cost them money. To me these behaviors are rookie mistakes that are dealbreakers. 1. Look like you like what you do and are enjoying it. — I can’t tell you how many times I have been to clubs, usually on lights when they’re not that busy, that dancers will sit in congregate and complain about the job loud enough for me to hear. Mentally, this is very distracting. How am I going to have a “a good time“ with someone who clearly is not having a good time themselves. Does changes the whole atmosphere of the club from a place to come and have a good time, to a place to go commiserate. Not a good atmosphere for making money. 2. Pay attention to the customer. — This goes hand-in-hand with number one. Many a time have I been in the club and seen dancers sitting at the bar either talking to other dancers or even worse texting on their cell phone. Many clubs now have since instituted rules about those cell phones on in customer facing spaces. In any event when a new customer walks in they get no recognition. No waves, no hellos and hopefully I’ll get better service from the bartender then I’ll at at the DMV. It’s important the dancers, if they’re not currently engaged with a customer, at least make eye contact or wave when a customer comes in. Also, they should probably make a point of coming over and saying hello. Getting out of here of the customer and why they’re there and what they’re looking for. Sure some guys want to just sit at the bar and watch TV and watch the girls up on the stage, but others are definitely coming looking for more fun. And no matter what a dancer tells you they can’t size that up from looking at somebody for two seconds as they walked in the door.!they need to talk to them. 3. Treating the customer like a piece of meat. —. In a way this is related to number two accept it’s the other way. Every guy has come into a strip club sat down for two seconds and had somebody walk up to go “hey would you like a dance?” If that happens to me the answer is always no. That’s like making a cold call. I know sometimes they work but there is a better time and place for this. I would much rather have a dancer come up and ask if I would like some company for a little bit. I will always say yes and sit down and chat with them buy them a drink, and get a little bit of an idea about them. This gives me an opportunity to assess their attitude, their personality, and frankly whether or not I think they will be much fun. Dancers should save the “hey would you like a dance” cold call for when there is a dance special and frankly management has probably instructed them to make the rounds and ask every customer if they would like a dance. 4. Not understanding what the customer wants. —. This is key. Dancers miss out on a lot of money because they don’t know why the customer is there. They need to take some time and figure out what their customers want. What’s the motivation for coming to the club. Is it a night out with their buddies? A bachelor party? A solitary guy who comes in and wants to just watch the game and see the girls on stage, or is it the one who’s looking for the GFE (girl-friend experience)? There’s money to be made from all of these different customer types. But knowing which is which and applying the proper relationship building techniques in each situation will yield the highest probability of profitability. 5. Not having self confidence to close the deal. — Sometimes if I’m sitting talking with a dancer when I can sense that the question is coming… “Would you like to go and back for a dance,” I usually ask the following question. “ you know all the girls here, which girl is the most fun for a private dance?“ 90% of the time the answer is somebody else’s name not theirs. Literally, they will tell me about how Sparkle or Sapphire or Sierra are the most fun in the back. Never them. Why then what I want to get a private dance from you if you’re telling me one of your coworkers is better. Every dancer who truly make some money in this business is extremely confident and believes that they are the best dancer in the place. And, they make money because of it. If you’re a dancer and you’re reading this try and take a few of my suggestions to heart, try and improve your craft, and build your business. I guarantee you if you’re dancing and not making money stop doing what you’re doing and start doing something else. It will get better. And your customers will love of you for it!