What is the best type of customer for strip clubs to target?
docsavage
Indiana
From what you have seen from your club visits, what type of customer do successful clubs target?
What I've noticed is younger guys are more likely to go out on weekends than older ones. Club managers like it that they buy a lot of drinks and fill up the club and give it more of a party vibe. The girls like the attention and probably like the younger guys more than us boring old farts.
On the other hand, I've had several high earning very pretty strippers tell me it is the old guys who have more money to spend. Targeting a younger crowd requires more loud hip hop type of music and they say their old customers complain about that and it helps reduce their visits. The younger crowd is also more rowdy, even to the point of starting fights, and that drives away the old guys. I've also had some girls tell me young guys waste their time, are more disrespectful and don't spend money. By targeting a younger crowd, the club may make more money on drink sales but the top girls may make less money and in the long run stripper quality might decline with negative overall consequences for the club.
What I've noticed is younger guys are more likely to go out on weekends than older ones. Club managers like it that they buy a lot of drinks and fill up the club and give it more of a party vibe. The girls like the attention and probably like the younger guys more than us boring old farts.
On the other hand, I've had several high earning very pretty strippers tell me it is the old guys who have more money to spend. Targeting a younger crowd requires more loud hip hop type of music and they say their old customers complain about that and it helps reduce their visits. The younger crowd is also more rowdy, even to the point of starting fights, and that drives away the old guys. I've also had some girls tell me young guys waste their time, are more disrespectful and don't spend money. By targeting a younger crowd, the club may make more money on drink sales but the top girls may make less money and in the long run stripper quality might decline with negative overall consequences for the club.
25 comments
If you're talking about making money and staying out of trouble, go after older professionals with cash to spend and without the hormones to cause violence. Have an official policy against extras and put up signs about it to keep away the heat, but look the other way if your dancers treat the VIPs especially well.
You can't go wrong anywhere with a cornucopia of gorgeous women. To paraphrase, it's the dancers, stupid.
Older white professionals can be a solid bet on the likely income, sure, but sometimes (depending on area) since they view themselves as the top of the hierarchy have more entitlement and demands. In Texas, they would be the group I’d approach after the younger and more ethnic guys. Because for every one who was a great easygoing spender.there are two more who would be a headache. When I was a baby stripper, I did the opposite and that experience made me conclude the that group was overrated. The only reason I will avoid referring to them as a Karen is because they never asked to speak to my manager.
Having to be more diligent against some customer groups (thugs and 2amers) may be more necessary in some places than others, depending on location. A place that attracts younger customers won’t be rowdy everywhere.
But in areas where they have more peaceful personalities. the older white customer can be an enjoyable group to hang out with and cater to. At my home club, at least when it’s open, most of my customers currently are older and white.
Generally, I prefer clubs that attract a diverse group of people. Keeps things more interesting. There is positives and negatives to every group. Only reason to only focus on white professionals is if we could roll the clock back to a time period that strip club visits were tax-deductible for businessmen.
This indicates to me that the clubs with the old white guys as customers do better than the young hip hop culture black clubs do.
Economics 101.
I opine most young strippers like "younger" person music (including loud hip hop type of mysic) is probably the reason clubs play this music and if old customers complain about that, tell the older customers to look for clubs that play Frank Sinatra or whatever shit they want to listen to... Lol
Reminder: it is 2020, not 1950 (SMH).
Wondering if strip club Expectations Would Change A Lot If K. Harris Legalizes Prostitution Like I Heard She Might.
If Strippers Have To Compete With Sex Workers Might Work The Job Into Clubs Then Typical Customers Might Change. Actually Could Make Strip Clubs Fun Again Like Platinum Plus Gone Wild.
Now, I have "don't give a fuck" money every month that makes me more open to explore with a girl that might not be my exact type. This freedom has opened me up to new opportunities because I have found a few girls that were fun and I wouldn't have given them a second look before.
As far as the music, I have my preferences but don't expect to hear them in a strip club. If I'm engaged with a girl, I would have a hard time even noticing what song is playing.
I have noticed that, in a lot of clubs, the older crowd will come in earlier. After 10, the younger crowd starts to come in and by midnight it's usually crazy. It tends to bring the energy level up in the club but I just pay attention to the dancer in front of me most of the time. The only time I notice what's going on in the club is if I don't find a girl that interests me or between girls.
First, where is the club located? If it is in a heavily tourist town (Vegas?) the one-off party mode customers are going to dwarf the regulars. Conversely, in places like Erie or the maga-burbs of Pittsburgh, where there are no tourists, regular repeat customers are going to dominate.
Second, what is the business model of the club? IMO, most clubs tend to fall into one of two types: bars with strippers, or strip club that may or may not have a bar. IMO, the straight up strip club is going to be more heavily dependent on regular repeat customers. Honestly, I can see the bar first model going either way, but the bar first model is better at bring in the one-off customers on top of any regulars.
Third, I agree with Sinclair. Clubs that have both a day shift and a night shift can target different types on customers on different shifts. Day shifts being more for regulars and night shift being more one-offs. Although, not all clubs have multiple shifts.
Some of the adjustments happen naturally as different types of dancers tend to gravitate to these different types of customers. The rest of the adjustments come from clubs hiring different types of dancers for these shifts, playing around with drink and food discounts during day shifts, using different DJs and bartenders for different types of shifts, etc., etc.
It seems fine to have a day shift to cater to business travelers and older guys and then turn Friday and Saturday night into a party
Clubs rely on some mix of three revenue streams, a cut of the dancers' money, booze, and food or other. Obviously, you need a base of dance buyers to hang on to your dancers. But boozehound gawkers can be valuable too. Many clubs get the boozehound money and take little of the of the dancers' money. Which attracts more dancers that boozers want to gawk at.
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