A strip club I go to occasionally has $20 topless lap dances and $30 nude lap dances. Every Tuesday, they discount the dances to $10 topless and $20 nude, which are much more reasonable prices. As a result, Tuesdays get crowds like it is a primetime Friday or Saturday night. On Tuesdays, this club has a monopoly on strip club patrons in the metro area due to these unbeatable prices. Also, this same club will do 2 for 1 dances about once per hour on most nights that are not Tuesdays. The songs are not even cut shorter. A lot of guys are disciplined to not buy dances, except for when the 2-for-1 specials happen.
So if the club is able to stay profitable by having discount dance days and constantly discounts dances, why does the club just not move to an everyday low price model like Walmart? They could undercut all of the other local strip clubs and take away their business just like Walmart did to chain grocery stores and mom and pop stores. While the profit margin per lap dance would be lower, the same amount of profit or a greater amount of profit would be made on a higher volume of private dances sold.


I bet they see Tuesdays and 2-for-1's as loss leaders. Guys come in for those, then think of the place for bachelor parties or other occasions. Or get hooked and eventually upgrade to VIP rooms or whatever.
Bargain basement prices would eventually piss dancers off. There's something to be said for dancers not working for volume production and instead trying to get non-bargain hunters into VIP. One $300 room equals 30 dances at $10.
Are you talking about Polekatz?