5 or 6 years ago there were two gals that worked at the Columbia Platinum Plus that got involved with an adult web site. It was not hard core. Basically they did photo shoots. Customers went to the site and got a free preview. I was given their stage names for the site and checked it out. If you wanted to see more you had to pay. Of course I had seen and felt it all at the club so it did not interest me.
The idea was to get their feet wet. If it worked out they were gonna start their own site. Well it didn't. Pay sites are a dime a dozen but who is going to pay when there are so many free sites available. The free sites rely on advertisers to pay their costs and hopefully a profit.
Did you know that many years ago TUSCL was for sale? The site was free then and struggling with costs. Not enough advertisers, etc. Eventually they went pay and that helped. I doubt that Founder makes any big money off this. I think that it more of a hobby to him. I am glad that he took it up.