Go woke go broke; Jack Daniels Edition

Know your audience. Progressives don't drink Jack or Bud, they drink white wine and microbrews. Woke plays a lot better at UES cocktail parties than among the silent American majority.

https://www.breakingbourbon.com/bourbon-…


Their new sales strategy won't work ....

Whisky sales are down so they're grasping at the lowest denominator to raise them. Sort of how Trump scrapes the bottom of the barrel for support .

Alcohol sales across all brands are generally down due to increased legalization of marijuana. Now that’s progress, maybe?

@Mate - I heard somewhere that now there are more regular users of marijuana than alcohol. That was surprising but it seems to anyone under 30 it's no more scandalous to have a toke than a drink.

That "tetradon".weirdo latches on to any right wing thread and uses it as a soap box. Guess it's what all those trolls do here

^ Once again, Icee starting shit when I neither addressed him nor made a right wing point. God, your life must be exceptionally boring.

Tetradon I'm not icee. Go obsess over him in your thread about him. Your weirdo ass definitely isn't the silent majority of the country

^ Whatever, Icee. Lulz.

Right Tetradon

@Puddy whats the reason behind progressives being more into white wine?

Cacaplop he's insinuating that whiskey is a poor man's drink and white wine is elitist. This is asinine. Whiskey bars and country clubs prove otherwise.

Anyways I'm not surprised at jack Daniels doing this. But it's just marketing to them. They couldn't milk one group so they're trying another. There's nothing deep or political to it

@RMD - Jack isn't a high end whisky. Libs don't drink it.

Icee is more a PBR or Olde English short of guy.

Icee, anyone looking to appeal towards conservatives or non liberals is now “grasping at the lowest common denominator, like trump “

Harley Davidson, John Deere, TSC, Jack Daniels- these are companies which sell to heartland middle America (although Deere and Harley are big ticket items). But people need to know that they pander to their face and stab them in the back.

The root cause of this is not liberal and leftist CEOs at these companies, but leftist globalist banks and financiers like Soros and Blackrock. They are using social credit scores and DEI requirements to strong arm companies into kowtowing to the woke mind virus. They are the original source of this destructive cultural virus. That doesn't mean that Jack Daniels had to host drag shows.

i wasn't even aware that jack daniels joined the woke movement until i ran into this thread. harley davidson, budweiser, and now jack daniels. which american iconic brand will next to join this movement?

yea it does make sense. the 50 year old plus demographic appears to have been milked dry. political agendas aside, these companies have to come up with ideas to survive the next few decades and appeal to the 19-49 group. the way they've been going about it for the past few years...well it doesn't appear to be working as expected now does it?

the customer base of these companies as a result got pissed off and are acting with their wallets. harley davidson? bikers that rode them have been switching to other companies like indian for quite some time now. jack d dropped in favor of maybe johnny walker. bud is still reeling from their actions. even if these companies backtrack the damage at this moment appears beyond repair.

95

correct. if you don't adhere to blackrock and their like good luck getting that loan from one of their banks to continue your company's manufacturing and distribution.

How is promoting social equality and acceptance a virus? If conservatives, especially Christian conservatives had their way. Sites like this would be shut down. You know damn well that in their eyes men who engage in the pleasures of harlotry as well as said harlots are just as bad an anyone they're bigoted against.

^icee social equality was phased out years if not decades ago, the current term is equity and it’s basically communism. Equality means everyone operates under the same rules and rights.
Equity on the other hand, is where you get things like affirmative action or people complaining about why theres more prisoners of one race relative to another, so we need to either free some prisoners of this race or imprison more of that race.

Cacaplop so you're saying fighting racism and other forms of bigotry is communism. And that's bad. The majority of Americans disagree with you. Even the majority of Indians troll ji

There is no fighting racism or bigotry. Both the left and right will tolerate racism and bigotry if its towards a group their side doesn’t favor. Have you not observed groups like BLM? Protest, donate and petition if one race is murdered, do nothing if a different race is murdered.

Are you actually persian baba janu?

Cacaplop. The argument that the left is bigoted against bigots holds no ground. Also, Democrats aren't leftist they're liberal. And I hey stand by the same system as Republicans

Shaayad cacaplop jaan

@pusdy tat, the last thing one can call the anti woke crowd is “silent.”

My favorite "go woke go broke" story was the Bud Light boycott, where Kid Rock made a video clip of him shooting at some cans of Bud Light with a rifle, and got the MAGA crowd all energized.

Some time later, he was spotted enjoying a can of Bud Light.

Harley, John Deere, Lowe's.

Wokeness dies in sunlight.

I don't get this at all. I could not care less about Jack Daniels. But I'm hard pressed to figure out why someone would give up a product they enjoyed over "woke". You think I would give up all the wonderful WhistlePig ryes I love because I don't like their HR policies? Fuck that! I don't know who they hire. I don't care who they hire. You would have to convince me that it was distilled from the tears of child labor in a turn of the century styled sweat shop to get me to qui.... well, maybe drink it less.

Some people vote their wallet. Some people are single issue voters, e.g. abortion. Some people, myself included, look at the whole board and vote for the candidate who they feel will best improve the state of the union.

Some consumers shop value. Some consumers shop quality. Datinman shops what he enjoys. I shop what I enjoy, but I will not patronize a company which actively promotes causes counter to what I believe to be in the best interests of society.