Saw the new Bronco for the first time on the road today.
What a disappointment. It was a 4 door model, likely an entry level trim. Looks like a modern version of a Ford Escape to me. Looked maybe a tad bigger than an Escape but smaller than an Explorer.
Maybe if I see one of the top level trims it may look better.
I don’t think Jeep has anything to worry about.


I concur and the new Escape looks even worse.
ford.com