The #1 complaint about my favorite club, the Columbia Platinum Plus, is the extreme loud music. The customers don't like it, the dancers don't like it, the waitresses don't like it. It is very difficult to carry on a conversation with your buddies or the dancers. You damn near have to use sign language to order a drink.I have worn gun range ear muffs just to draw attention to my dislike of it. I have hand delivered copies of TUSCL reviews to the office of the owner. Other have talked to several managers about it. It's sister club, Heartbreakers is the same way. I was there last month and the floor and wall were literally vibrating. I had to change seats.Nothing has or will change their attitude on this.
So why do they do it? Clubs explanation is that they want to create a "party atmosphere". Who the fuck need that at two in the afternoon.
There are only 2 advantages to the loud music. #1 the dancers have to get very close to you in order to carry on a conversation. This makes for some nice contact. The other is that you can FART without being heard.

Besides, if a group comes inside and tells everyone they refuse to buy dances because of the volume, management can ask them to leave. You're not buying anyway so nothing for them to lose except to get out people watching a "free show" as they will call it.